3.4 Automotive Dynamic ground projection application overview

This video explores current automotive static projectors and their limitations, as well as the many design possibilities of using projectors built around DLP Auto Products. OEMs are looking for a way to differentiate their vehicles and provide innovative customization options by upgrading from existing static projector technology, and the DLP3021-Q1 chipset provides that design flexibility. Early applications of dynamic ground projection will involve vehicle customization and vehicle messaging & alerts, with dynamic ground projection modules mounted in the door panel and side mirror.  Future applications of dynamic ground projection include vehicle to pedestrian communication and vehicle orchestration, which allow the vehicle to communicate with pedestrians and project a full 360 degree image around the car.